So, don't send a really "hot," aggressive letter if you're introverted and laid-back. You'll have trouble following up on the letter and you may not come across well. Send a letter that mirrors your style--and only you can write that letter.
Get professional help
If you're a skilled writer, fine. The project may be easy for you. But if you're not, you may need help. Consider hiring a professional freelance writer(自由撰稿人) to help you compose and edit your letters, but not to do them for you.
Where can you begin to look? Call your local ad club for the names of direct mail freelance writers. Read the classifieds in Writer's Digest. Check the Yellow Pages under "Writers." Contact your local writers' guild. Check with local advertising and PR firms. They use lots of freelancers. Newspaper and magazine editors know writers too.
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